Summary:
New KT Health Plantar Fasciitis Tape has quickly become a top-selling product, offering affordable, effective relief for a condition affecting millions and earning strong reviews and recognition on major platforms.

Key Takeaways:

  1. Market Success: KT Health Plantar Fasciitis Tape is now the #1 product on KTTape.com and a top seller in Amazon’s Medical Tapes category.
  2. Health Impact: Plantar fasciitis affects about 10% of the population and is especially common among active adults and women ages 45–64.
  3. Product Benefits: The dual-strip tape system provides targeted, all-day relief, is easy to use, and is backed by positive user feedback and expert support.

KT, known for its kinesiology tape, recently launched KT Health Plantar Fasciitis Tape, which has surged to the #1 selling product on KTTape.com. The product is also recognized as an Amazon’s Choice “New Arrival Pick” and ranked among the Top 5 products in Amazon’s Medical Tapes category.

One in 10 people will experience Plantar Fasciitis in their lifetime. The condition causes heel pain and stiffness due to inflammation or degeneration of the plantar fascia, resulting in more than 1 million patient visits annually, according to the National Library of Medicine (2024). It disproportionately impacts women ages 45 to 64, with 83% of cases occurring in active adults aged 25 to 65.

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“Findings suggest that plantar fasciitis affects an estimated 10% of the general population and 22% of runners, yet many sufferers struggle to find solutions that are both affordable and effective,” said Jennifer Holahan, KT’s chief marketing officer. “With this in mind, we developed our patented Plantar Fasciitis Tape system to meet this growing need, providing targeted, all-day relief that fits into any lifestyle.”

With a 4.4 out of 5-star rating on the KT website, users are consistently reporting meaningful relief and a noticeable improvement in their daily comfort and mobility.

“Plantar fasciitis is one of the most common causes of heel pain, typically marked by sharp discomfort during the first steps in the morning or after prolonged rest,” said Eli Rogers, PT, DPT, OCS, TPI, and a member of the KT Sports Medicine Advisory Board. “While often linked to inflammation, chronic plantar fasciitis is now understood as a degenerative condition, requiring load management to heal effectively. That’s where targeted taping systems like the tape can make a significant impact.”

KT Health’s Plantar Fasciitis Tape utilizes a dual-strip system featuring a sole strip made from a thin, rigid, and abrasion-resistant material that provides comfort and support and an arch strip composed of KT Tape PRO Extreme, which delivers durability with sweat- and water-resistant adhesive.

Each box, priced at an MSRP of $16.99 and eligible for HSA/FSA reimbursement, includes eight sole strips and eight arch strips, enough for a whole week of effective relief, along with easy-to-follow instructions. Precut strips are designed to fit U.S. shoe sizes W 7–13 or M 6–12 and can be easily trimmed with scissors to customize the fit or accommodate expanded sizing.

The KT Health Plantar Fasciitis Tape is now available online and at Academy Sports. Visit www.KTTape.comfor more information about the tape and the complete range of KT products.