In a perfect world, insurance companies and government programs such as Medicare would be easy to navigate, but the fact is that’s not always the case. So, if you own a physical therapy practice, you have to work within the healthcare system you have and not the one you wish you had.

That often means that a physical therapist who wants to build their income and grow their practice has one practical choice — diversify. As the co-founder of a company that specializes in helping physical therapy practices increase revenue, I’ve seen there are several strategies you can consider to diversify your PT business.

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